lots of folks do so, and like it/have good results
ME, never felt its a good idea
here where I hunt, almost no one burns wood , so smoke, smell of a fire is not a normal deal in the woods
and as such, I feel will just make me stand out, and critters will pin point me based on i stink like fire LOL
also fire is a natural thing most critters fear?

s
however, in my back yard, I burn leaves and such, have a feeder there, 20 ft away from burn pile, and can have 5 ft flames, and critters at my feeder at same time LOL
so who knows?
then again in my yard, bears walk up to me, and deer don't care if i am running a gas lawn mower too so??